At Fort Dodge Ford Toyota we believe in…

               

The following basic values bring success to our business and the personal lives of our employees:

               

The Value of Honesty and Integrity

               

We believe that all decisions are to be made with integrity. Leadership is setting good examples for others to follow, expecting as much from yourself as from others.

               

The Value of Individual Responsibility and Accountability

               

We believe we are responsible to satisfy the needs of our customers for all our products and services. Individual accountability for our own performance and for the quality of our products will demonstrate to our customers we are enthusiastic about them and really care.

               

The Value of Unconditional Dedication to Excellence

               

We believe there is no place for mediocrity and half-hearted efforts. We accept personal responsibility for overcoming obstacles and being the very best. We actively choose to excel in every aspect of our personal and professional lives.

               

The Value of Cooperation and Communication

               

Close mutual support of one another is a fundamental tenet of ours. We value open communication and encourage new ideas, realizing that teamwork produces a better employee work environment and enthusiastic customers and suppliers.

               

The Value of Our People

               

We have nothing of greater value than our people. We respect the uniqueness of every individual and believe that such an attitude will build a team of confident, creative members possessing a high degree of initiative, self-respect, and self discipline.

               

The Value of Ongoing Improvement

               

We believe in not accepting the status quo, in constant improvement, and in the value of ongoing education in any form. We believe in providing opportunity for personal, professional, and organizational growth within our company.

               

The Value of Being Good Community Citizens

               

We give willingly to and are actively involved in the support of our communities, because they provide us our success.